Brand Activations
Hipstr x Welch's: Rosé Your Way to Social Media Success
Hipstr's innovative social photography strategy transformed Welch's Rosé Your Way Float mobile event into a city-wide phenomenon, capturing the hearts (and taste buds) of Boston. With over 250,000 interactions and a reach of nearly 60,000, this case study reveals how the perfect blend of frozen treats and shareable moments can create a recipe for marketing success.